The Complainant, Loro Piana S.p.A., is an Italian luxury fashion house founded in 1924 and headquartered in Milan. It is internationally renowned for the manufacture of high-end textiles and ready-to-wear clothing, particularly cashmere and other luxury fibers. Since 2013, the company has been majority-owned by LVMH and has expanded to other goods including leather goods. The LORO PIANA trademark has been recognized in prior UDRP decisions as enjoying a significant reputation. The Complainant operates a substantial global retail network and maintains an active presence on social media platforms. The Complainant's sales in 2019 reach Euro 1 billion. <\/p>\n
At the time of filing, the disputed domain name redirected to a website offering purported LORO PIANA-branded products at heavily discounted prices, together with third-party goods. The website displayed the Complainant’s trademark, images, and products without authorization.<\/p>", "other_legal_proceedings": "
The Panel is not aware of any other legal proceedings which are pending or decided and which relate to the disputed domain name.<\/p>", "no_response_filed": "
No administratively compliant Response has been filed. <\/p>", "rights": "
The Complainant has, to the satisfaction of the Panel, shown the disputed domain name is identical or confusingly similar to a trademark or service mark in which the Complainant has rights (within the meaning of paragraph 4(a)(i) of the Policy).<\/p>", "no_rights_or_legitimate_interests": "
The Complainant has, to the satisfaction of the Panel, shown the Respondent to have no rights or legitimate interests in respect of the disputed domain name (within the meaning of paragraph 4(a)(ii) of the Policy).<\/p>", "bad_faith": "
The Complainant has, to the satisfaction of the Panel, shown the disputed domain name has been registered and is being used in bad faith (within the meaning of paragraph 4(a)(iii) of the Policy).<\/p>", "procedural_factors": "
LANGUAGE OF THE PROCEEDINGS<\/strong><\/p>\n The language of the Registration Agreement for the disputed domain name is Chinese. The Complaint has been filed in English. The Complainant has requested that English be the language of the proceeding for the following reasons:<\/p>\n The disputed domain name is composed entirely of Latin characters and incorporates the Complainant’s LORO PIANA trademark together with the letter \"s\" and the English term “sale” and the generic Top-Level Domain (“gTLD”) “.com”. The composition of the disputed domain name, including the use of English wording, indicates familiarity with the English language rather than Chinese.<\/p>\n<\/li>\n Prior to the filing of the Complaint, the disputed domain name resolved to a website in English. The content of the website, including product listings and related material, was presented in English. At the time of the filing of the amended Complaint, the website appears to have been deactivated.<\/p>\n<\/li>\n The Respondent’s contact details list the United States as the country of residence. English is the primary language used in the United States. This further supports the inference that the Respondent is likely conversant in English.<\/p>\n<\/li>\n The Complainant is not familiar with Chinese and would be required to translate the Complaint and all annexes into Chinese. This would result in additional cost and delay. Given the summary and expedited nature of proceedings under the Policy, such a requirement would impose a disproportionate burden on the Complainant.<\/p>\n<\/li>\n<\/ol>\n Taking all of the above circumstances into account, and in the exercise of its discretion under paragraph 11 of the Rules, the Panel determines that English shall be the language of the proceeding.<\/p>\n The Panel is satisfied that all other procedural requirements under UDRP were met and there is no other reason why it would be inappropriate to provide a decision.<\/p>",
"decision": "Accepted",
"panelists": [
"Jonathan Agmon"
],
"date_of_panel_decision": "2026-03-04 00:00:00",
"informal_english_translation": " The Complainant is the owner, among the others, of the following trademarks: - United States trademark registration number 1337982 for the LORO PIANA registered on May 28, 1985.<\/p>\n The Complainant registered its official domain name <loropiana.com> on September 14, 2001. The disputed domain name was registered on October 21, 2025.<\/p>\n The disputed domain name was redirected to a webpage offering goods competing with those of the Complainant at a steep discount and bearing the LORO PIANA trademark.<\/p>",
"decision_domains": {
"loropianassale.com": "TRANSFERRED"
},
"panelist": null,
"panellists_text": null
}\n
- International trademark registration number 578976 for the LORO PIANA registered on November 13, 1991;
- European trademark registration number 007383136, for LORO PIANA (device) registered on June 9, 2009;
- International Reg. No. 1546962 for LORO PIANA (device) registered on May 22, 2020; and<\/p>\n